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Step By Step Guide to Dynamics 365 & Azure Integration

Posted by Alanna Friedberg on Nov 13, 2025 10:00:00 AM

Step By Step Guide to Dynamics 365 & Azure Integration

Integrating Dynamics 365 with Microsoft Azure enables secure, scalable data exchange and automation using tools like Azure Service Bus and Azure DevOps. This connection improves collaboration, streamlines workflows, and enhances CRM and ERP functionality. IES helps businesses configure Azure-Dynamics 365 integrations for seamless performance and cloud-based efficiency. Want to learn the specifics? Read on!

Fusing Dynamics 365 and Azure into one platform expands the capabilities of your cloud ERP and CRM solutions. Azure is a cloud service platform that provides data storage along with Software-as-a-Service, Infrastructure-as-a-Service, and Platform-as-a-Service models. Leveraging that power alongside Dynamics 365 applications helps mid-market companies build better customer relationships. The combo also empowers workers by making it easier to collaborate on projects designed to move company objectives forward.

As organizations continue to modernize their IT ecosystems, integrating Dynamics 365 with Azure has become a cornerstone of digital transformation. This powerful connection allows businesses to unify operations, enhance scalability, and improve data intelligence through Microsoft Azure integration. Whether your goal is tighter CRM connectivity or better analytics pipelines, Dynamics 365 Azure integration delivers measurable value across departments.

When properly configured, Dynamics 365 Azure integration provides real-time data exchange between ERP, CRM, and custom business apps. This enables smoother collaboration and faster reporting, reducing manual errors and improving agility. Many companies also benefit from Azure CRM capabilities that tie sales, service, and operations into one cloud ecosystem.

Getting Started with Dynamics 365 Azure Integration

Before you begin integrating Dynamics 365 with Azure, it’s helpful to understand how Microsoft Azure integration supports the Dynamics ecosystem. Azure provides robust infrastructure, advanced security features, and scalable services like Azure Active Directory integration and Azure Data Integration, all of which make it easier for companies to deploy and manage cloud-based solutions efficiently.

Before setting up your Azure integration with Dynamics 365, you must establish a Microsoft Azure account containing the credentials and license necessary to set up your Service Bus entities. A Service Bus is a managed enterprise message broker with publish-subscribe topics for a namespace and message queues.

A Service Bus helps you enable Dynamics 365 applications and services to function independently of each other. That helps you:

  • Helps with load balancing across competing workers
  • Route and transfer data safely across application borders
  • Coordinate transactional work requiring high reliability

You might want a Service Bus in place when you need to move business data contained within sales and purchase orders. You might also need to get a message for one queue, post processing results to multiple queues, and move an input message back to an original queue.

An Azure Service Bus functions similarly to Apache ActiveMQ. However, because it’s one of Azure’s PaaS offerings, there’s no need for organizations to worry about issues like:

  • Hardware failures
  • Managing disk space
  • Placing logs
  • Dealing with backups
  • Patching operating systems or products

Through D365 Azure integration, your data becomes more flexible and secure. For example, Azure Dynamics 365 environments can automatically sync between on-premises systems and the cloud, enabling hybrid setups with minimal maintenance. Integrating Dynamics 365 with Azure ensures your applications stay resilient even during peak workloads.

Additionally, the combination of Dynamics 365 and Azure simplifies DevOps and automation. Many organizations leverage Azure DevOps integration to accelerate updates, manage code repositories, and streamline build pipelines, especially when customizing D365 solutions for industry-specific needs. This synergy is one of the biggest advantages of Microsoft Azure integration.

Setting Up Dynamics 365 Service Bus Integration

Once you have your Azure subscription, you can set up a Service Bus namespace through the Azure portal.

  1. Log in to the Azure portal, then navigate to Create a resource. Select Integration, then Service Bus.
  2. Go to the Create namespace page, then go to the Basics tag.
  3. In the Subscription area, select an Azure subscription.
  4. In the Resource group area, create a new resource group or select an existing one.
  5. Enter a name for your new Service Bus namespace.
  6. In the Region area, select a region for your namespace.
  7. In the Pricing tier, select Basic, Standard, or Premium.
  8. Click Review + create.
  9. Review all settings on the Create page before clicking Create.
  10. Choose Go to resource from the deployment page to view the home page for your new service bus namespace.

Setting up a new Service Bus namespace automatically generates a Shared Access Signature Policy (SAS) containing primary and secondary keys. You also receive primary and secondary connection strings granting complete control over the Azure Service Bus namespace.

  1. Go to your Service Bus Namespace, then choose Shared access policies from the left side menu.
  2. Select RootmanageSharedAccessKey.
  3. Go to the Policy:RootManageSharedAccessKey window and click the copy button next to Primary Connection String. Paste the data into Notepad or another temporary storage location.

Finally, you need to set up Queues for your Azure Service Bus Dynamics 365 Integration.

  1. Go to the Service Bus Namespace page, then select Queues from the left menu.
  2. Select Queue from the toolbar.
  3. Type in a name for the new queue, then click Create.

Now that you’ve completed the above, you’re ready to set up Azure Service Bus Integration with Dynamics CRM.

Setting Up Dynamics 365 Service Bus Integration for CRM

  1. Log into the Dynamics 365 Admin panel for Azure CRM.
  2. Run the Plug-in Registration Tool.
  3. Click on Register, then select Register New Service Endpoint.
  4. Look for a radio button that asks you to add your Azure Service Bus connection string.
  5. Paste in your primary connection string you copied from the SAS policy for your Service Bus.
  6. Click next to get redirected to Service Endpoint Registration.
  7. Complete all the fields in the form, then click Save.
  8. You should see your new service endpoint appear in your Registration Plug-ins & Custom Workflow Activities list.

Define Events to Post Messages to Azure Service Bus

  1. Right-click on your Service Endpoint from Dynamics 365, then add a new step.
  2. Enter the trigger event you wish to set up into the Message box. Examples include create or delete.
  3. Enter a primary entity on which to perform the action.
  4. Mark the execution node for the event as asynchronous.

Test the endpoint for your Dynamics 365 Azure Service Bus integration by going into your Dynamics 365 CRM and creating a new case. See if you can trigger an action on your recent service endpoint. Verify the queued message by going into Queues à Overview to view any messages.

Setting Up Dynamics 365 Azure DevOps Integration

Make sure you configure an Azure DevOps subscription through Microsoft Dynamics Lifecycle Services (LCS). That allows developers to set up build, test, and deployment virtual machines (VMs). Once you set up your Azure DevOps plan, create a personal access token to use with your LCS background actions. Next, configure your LCS for your project. Once your LCS project is ready, you can link it to Azure DevOps.

  1. Go to your LCS portal and connect to Azure DevOps.
  2. Select the project you wish to work with.
  3. Choose the Project Settings tile, pick Azure DevOps, then the Azure DevOps URL for the location of your source code.
  4. Pick the correct Azure DevOps link, authorize it, then select Choose default project.

Once you’re done, you can set up the configuration for your build environments through the Advanced settings panel. From there, you can test out your builds, start using the Build VM environment, and deploy our build, test, and deploy environments as needed.

Get Help Configuring Your Azure Dynamics 365 Setup

If you’re new to working combining the potential of Azure and Dynamics 365, it helps to have professionals on hand who understand both solutions. Internet eBusiness Solutions guides organizations through the intricacies of configuring Azure Integration with Dynamics 365. IES leverages its deep expertise to ensure that your Azure and Dynamics 365 setup is configured efficiently, helping your organization achieve seamless integration and optimal performance. Contact us today if you need help with Dynamics 365 Azure integration.

Dynamics Azure Integration FAQs

What is the best way to integrate Dynamics 365 with Azure services?

The best way to integrate Dynamics 365 with Azure services is through the kinds of Microsoft Azure integration described in this blog – that is to say, using APIs, Service Bus, and Logic Apps. These tools enable seamless communication between on-premises and cloud environments. A properly configured Dynamics 365 Azure integration allows real-time data sharing, automated workflows, and centralized analytics across ERP and CRM systems. Many organizations also use Azure DevOps integration to manage updates, deployments, and version control for their D365 applications.

What Azure services are most commonly used for Dynamics 365 integration?

The most common services for integrating Dynamics 365 with Azure include Azure Service Bus, Azure Data Factory, Azure Logic Apps, and Azure Active Directory integration. Each of these provides essential functionality: Service Bus handles messaging, Data Factory manages data pipelines, Logic Apps automates workflows, and Active Directory secures access. Together, these Azure CRM and ERP tools build a cohesive digital ecosystem that enhances visibility, control, and scalability.

How do I set up a secure connection between Dynamics 365 and Azure?
To establish a secure connection between Dynamics 365 and Azure, configure Azure Active Directory integration for authentication and access control. This ensures that only verified users and apps can interact with your system. You should also encrypt communication using HTTPS and set up managed identities to protect connection strings. When done correctly, your D365 Azure environment maintains compliance while enabling seamless collaboration between business applications.
What is the purpose of using Azure Service Bus in a Dynamics 365 integration?
The Azure Service Bus acts as a secure communication channel that allows different Dynamics 365 applications and Azure services to exchange information reliably. In a Dynamics 365 Azure integration, this helps decouple systems, so ERP, CRM, and custom apps can operate independently without data loss or downtime.

It also improves scalability and fault tolerance by queuing and routing messages efficiently. Businesses that rely on Microsoft Azure integration benefit from faster processing, smoother data transfer, and consistent synchronization across their entire D365 environment.
What are the main challenges when integrating Dynamics 365 with Azure?

When setting up D365 Azure connectivity, companies may face several technical and operational hurdles, such as:

  • Configuring Azure Data Integration pipelines and managing data flow between multiple environments.
  • Handling authentication and permissions through Azure Active Directory integration.
  • Maintaining consistent API performance during high transaction volumes.
  • Aligning custom business logic and workflows between on-premises and cloud environments.
  • Ensuring proper monitoring and logging through Microsoft Azure integration tools.

Partnering with an experienced Azure and Dynamics consultant can help mitigate these issues and streamline the entire process.

How do we ensure security in Dynamics 365 & Azure integration?
Security is central to any Dynamics 365 Azure integration. The most effective approach is to use Azure Active Directory integration for identity management, enabling multifactor authentication and role-based access control. This ensures only authorized users and applications can interact with sensitive business data.

In addition, encryption, secure APIs, and continuous threat monitoring through Azure Security Center protect information in motion and at rest. A layered security model built on Microsoft Azure integration gives organizations end-to-end confidence in their cloud operations.
Can we migrate existing Dynamics 365 workflows to Azure services?

Yes — migration is possible and often beneficial. Many organizations extend their workflow automation using Microsoft Azure integration with Logic Apps or Power Automate. Here’s how it works:

  • Export existing Dynamics 365 workflows and map triggers to Azure services.
  • Rebuild or extend automation logic within Azure Logic Apps for scalability.
  • Integrate with external systems using connectors and APIs.
  • Test for compatibility within your D365 Azure environment before going live.

This approach not only modernizes existing workflows but also unlocks advanced orchestration and analytics options.

Why should we integrate Dynamics 365 with Azure?
Integrating Dynamics 365 with Azure combines CRM and ERP intelligence with the scalability of cloud computing. This synergy enables faster data processing, predictive analytics, and more efficient collaboration across departments, all supported by Microsoft Azure integration.

With Azure Dynamics 365, businesses gain flexibility to adapt as they grow. Cloud-based tools like AI Builder, Azure Data Factory, and Power BI create a single, intelligent ecosystem that drives performance, agility, and long-term innovation.

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Topics: Dynamics 365