Advocates for the old Great Plains software complain that when Microsoft bought it, they messed with a perfectly good tool. Advocates for the new Microsoft Dynamics GP say there have been consistent improvements to the software, which has turned it into a premier mid-level accounting solution linked to a whole suite of productivity products.

Managing the customer experience is the most important business strategy you can undertake in 2019. Increasing brand impressions for prospects is just as important as creating positive direct interactions with customers. It’s particularly important for small companies that are fighting against competing businesses.

There’s one thing that just about everyone can agree on when discussing cloud-based enterprise resource planning (ERP) software – it helps small businesses compete against bigger organizations.

Change is hard. That’s why deploying technology makes for a challenging environment in any company. New technology helps companies improve – but only if employees are properly trained in how to optimize it. That’s why the installation of new software or hardware is often met with a collective sigh; providing training takes skill and attention to best practices – or the rollout may cause a lot of frustration.

Deploying any new technology requires expertise in best practices that will facilitate learning across a diverse set of employees. Those best practices must accommodate all learning styles with a variety of techniques designed to reach every user in the company.

Tax season is right around the corner. With big changes in the American tax code looming, it’s going to be even more important to make sure receivables are in order. Fortunately, there is great accounting software on the market that can flex with whatever changes are coming while giving you an accurate vehicle to skillfully report and analyze corporate finances.

Automated marketing is the new frontier for working smarter in any customer relationship management (CRM) database. Unfortunately, “new” frontier means companies are still failing to optimize marketing automation to produce results. This article looks at how we’re getting automated marketing wrong – and how Microsoft Dynamics CRM finally got it right.

Chron defines mid-market companies as those with annual revenue between $10 million and $1 billion. These organizations have successfully emerged from the entrepreneurial phase to become mini-titans of their business universe. At this phase, they’ve captured a good deal of internal and external data on everything from market fluctuations to consumer trends. It’s at this point that it’s crucial to use that insight to make organizational and procedural shifts to capture even more revenues. 

In July 2017 Microsoft held their inspire partner conference and announced it would be adding features to their Office 365 subscription to improve business to business invoicing. The new offering, Microsoft Invoicing, was designed for the small to mid-size business and helps improve estimation, invoicing, and B2B payment processing. You can access the software online or via a phone app, which makes it a great, intuitive resource for small business owners on the go.

How would you like to make your own phone app? Microsoft Dynamics 365 PowerApps, a PaaS model available in the cloud, makes app creation easy. 

At the risk of sounding like Captain Obvious, we think it’s safe to say that the goal of most businesses is to grow and expand. Crucial to this expansion is an increase in sales and the continuing capture of market share.